Home arrow Market Background
Market Background
Jan 15, 2007 at 10:12 AM

    1. Global Automobile Market
        a. About 45-50 Million new light vehicle sold in the world
        b. In North America
                i. 16.5 million sold in North America in 2006
                ii.12.8 million made in North America in 2006
                (Source: Automotive News Center)
        - Over 20% of world wide new car is made in North America
        - US Domestic Manufacturing needs local battery source.

    2. Global Lithium Ion Battery Market


Li-ion global market shareDominated by Asian companies

        - Majority of lithium ion battery applications are for PC's and Cell Phone's.
        - Connection with Asian lithium ion industries cannot be ignored.

    3. Comparison Summary between Consumer Electronics
Market Comparison Chart

        - Requirements for consumer electronics and HEV's are totally different
        - Marriage of lithium ion & automobile technologies is the best approach!